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The Money Channel prezinta: 2009 – CUM SUPRAVIETUIESC COMPANIILE?

Televiziunea de business The Money Channel, in asociere cu Civitas Global Ketchum difuzeaza miercuri, 21 ianuarie, ora 19:15, editia speciala Market Briefing “2009-Cum supravietuiesc companiile ?”. Emisiunea reuneste cei mai importanti lideri de business din Romania intr-o dezbatere despre caile de supravietuire ale companiilor in situatiile de criza si importanta comunicarii.

Cum ne poate ajuta comunicarea sa atenuam impactul cauzat de criza financiara asupra mediului de afaceri? care este perceptia consumatorului? ce trebuie sa faca o companie pentru a supravietui in acest climat? cum ne mentinem angajatii motivati? sunt doar cateva dintre intrebarile la care vor incerca sa gaseasca raspunsul invitatii lui Daniel Apostol:  Ibrahim Paksoy, CEO ANCHOR GROUP; Boris Schneider, General Manager  ASIROM; Tellu Striinu, General Manager FORD; Adela Jansen, Secretar General BRD; George Flessas, President & CEO CIVITAS GROUP; Liviu Arnautu, CEO IEBA TRUST; Jon Higgins, Senior Partner of International Operations KETCHUM; Paul Nuber, General Manager NESTLE; Richard Moat, CEO ORANGE; Yiannis Lagos, Managing Partner  PEOPLE FIRST; Joerg Zeddies, Commercial Director – Consumer  ROMTELECOM; Sotiris Yannopoulos, General Manager  STAR FOODS (PepsiCo Group); Adina Vlad, Managing Partner UNLOCK (Research company).

Bucuresti, 20.01.2009

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By Liliana Kipper

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