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Honda gets set for big 2013 Lawn & Garden season, launching four new ranges and entering

two new markets

Honda is looking forward to a busy and successful 2013 Lawn & Garden season, with the pan-European launch of four new ranges and entry into two new markets.

For the first time, Honda will enter the Splitshaft Brushcutter market, with two power heads UM425CE and UM435CE and 9 attachments. Offering the ultimate in versatility, cost-savings, convenience and the many benefits of four-stroke technology, these new models deliver low noise levels, usability and reliability. The range of attachments includes a brush-cutter, hedge trimmer, leaf blower and cultivator making the machines perfect for a wide variety of gardening tasks all-year-round.

In another first, Honda will enter the fast-growing European robotic lawn mower market, with the launch of Honda Miimo – its first ever robotic product for domestic use. Perfect for those who want a nice lawn but don’t want to or can’t mow it, Honda Miimo uses controls, timers and sensors to cut little and often, ensuring a beautiful lawn every day. Self-charging, quiet, and with unique ductile steel blades, Honda Miimo produces no CO2 and there are no cuttings to collect, as clippings are fed back directly into the lawn’s root system, acting as an excellent natural fertiliser.

Honda’s leading Lawn Tractor range has also been enhanced, with its three core models ‘toughened up’ to further improve robustness, and now benefitting from several unique Honda technologies. Notably Honda’s enhanced ‘OptiFlow’ system has been added across the full range, delivering best-in-class collecting performance, even in the most demanding conditions. Additionally selected models benefit from the ‘Versamow’ Selective Mulching system, another unique Honda innovation making switching between mulch and collect fast, easy and efficient.

Finally, Honda is to launch a new premium compact tiller, the FJ500. This competitively priced machine offers all-year-round versatility through a range of attachments including a ridger, potato-lifter, snow blade, scarifier and de-thatcher.

The new ranges will all be available in Honda Authorised Dealers across Europe over the coming months.

Bucuresti, 20.08.2012

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By Liliana Kipper

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