Our website use cookies to improve and personalize your experience and to display advertisements(if any). Our website may also include cookies from third parties like Google Adsense, Google Analytics, Youtube. By using the website, you consent to the use of cookies. We have updated our Privacy Policy. Please click on the button to check our Privacy Policy.

Ok, I Agree

Exclusive

Expertiza locala

The Marketing Hits’ Formula

Violeta-Loredana Pascal

Dr. Dan HermanFrom time to time the marketing world is taken aback by huge, quick, unpredictable and seemingly inexplicable successes. These hits are products or services, entertainment locales or vacation…

Citește mai departe

Case Studies

Callaway Golf

Violeta-Loredana Pascal

MarketSome 22 years ago, Ely Callaway laid a foundation that has changed the way golf is played. A visionary with a gift for instinctively knowing what consumers would buy, he…

Citește mai departe

Case Studies

Invatam de mici sa fim prevazatori

Violeta-Loredana Pascal

Prezentarea campaniei :”Invatam de mici sa fim prevazatori” Campanie: “Invatam de mici sa fim prevazatori” Client: Politia Capitalei & ISMB Finantator: POLICOLOR S.A. & ANSIT Perioada: 15.09.2004 – 15.06.2005 Echipa…

Citește mai departe

Case Studies

Chiquita

Violeta-Loredana Pascal

MarketEstablished in 1899, Chiquita helped create the banana category in North America. Since its introduction to the United States in the 19th century, the banana has become the country’s most…

Citește mai departe

Expertiza locala

Cum se integreaza comunicarea in cadrul corporatiei

Violeta-Loredana Pascal

Corporatiile si celelate organizatii au culturi distincte, asa cum au tarile din diverse parti ale globului. Anumite companii pot fi catalogate din prima traditionale si conservative. Acest lucru poate fi…

Citește mai departe

Case Studies

Campanie: Ajuta-ne sa-i ajutam!

Violeta-Loredana Pascal

Campanie: Ajuta-ne sa-i ajutam! (Help us help them) Client: United Way Romania Echipa PR: Saatchi & Saatchi PR Perioada: aprilie – mai 2005 Fundatia United Way Romania este o organizatie…

Citește mai departe

Case Studies

US Bank

Violeta-Loredana Pascal

MarketU.S. Bank is the principal subsidiary of U.S. Bancorp, the sixth-largest financial holding company in the United States. U.S. Bank serves more than 11 million customers, principally through more than…

Citește mai departe

Expertiza locala

Etica si relatiile publice

Violeta-Loredana Pascal

Etica si relatiile publice Sau poate ca ar trebui sa spun Etica in PR. E insa de ajuns? Exista etica in relatiile publice din Romania?Ar trebui sa existe?Foloseste cuiva? {viewonly=registered,special}Cand…

Citește mai departe

Case Studies

PRSA Member Code of Ethics 2000

Violeta-Loredana Pascal

PreamblePublic Relations Society of America Member Code of Ethics 2000 Professional Values Principles of Conduct Commitment and ComplianceThis Code applies to PRSA members. The Code is designed to be a…

Citește mai departe

Case Studies

Absolut Vodka

Violeta-Loredana Pascal

Market Vodka, traditionally known as a smooth, clear liquor with little taste or aroma, derives its name from the Russian word “voda,” meaning water. According to historical accounts, the spirit originated…

Citește mai departe