Mercury360, Ogilvy&Mather Bucharest, Propaganda si Saatchi&Saatchi Romania sunt agentiile romanesti premiate de juriul AdPrint 2011.
Acestea se afla alaturi de alte 13 agentii europene castigatoare in cadrul competitiei de anul acesta: Abbott Mead Vickers BBDO London, Demner Merlicek & Bergmann Viena, Grey Paris, Herezie Franta, JWT Italia, Kolle Rebbe Hamburg, Publicis Amstelveen, Publicis Conseil Paris, Publicis London, Shalmor Avnon Amichay / Y&R Interactive Tel Aviv, Saatachi&Saatchi Geneva, Spillmann/Felser/Leo Burnett Zurich si Y&R Paris.
Agentiile romanesti au castigat la aceasta editie cinci trofee. Echipa Mercury360, formata din Cristian Scurtu, Emanuel Borcescu si Liviu Turcanu, a fost premiata pentru campania „Longer Day” (executii „Street” si „Office”) cu Best Use of Illustration si Silver Angel in cadrul categoriei Outdoor&Poster, sectiunea Fast Moving Consumer Goods. Ogilvy&Mather Bucharest, reprezentata de echipa Albert Nica, Catalin Popescu, Corina Bompa, Dan Gherman si Dani Macarie, a fost premiata cu Gold Angel in categoria Outdoor&Poster, sectiunea Services pentru lucrarea „Destinations”.
Campania „Drifting Away” semnata de echipa Propaganda, formata din Andrei Tripsa, Bogdan Moraru, Tudor Pascanu si Vlad Tomei, a castigat Gold Angel in categoria Outdoor&Poster, sectiunea Art, Culture, Media&Entertainment.
Saatchi&Saatchi Romania a castigat Bronze Angel in categoria Press&Magazine, sectunea Durables and Other Consumer Goods impreuna cu agentia din aceeasi retea – Saatchi&Saatchi Geneva. Echipa Saatchi&Saatchi care a realizat campania castigatoare „Skin Sensations” este formata din: Carolyn Dateo, Daniela Nedelschi, Danielle Etzin, Derek Green, Flavia Engelmann, Irina Popp, John Pallant, Jorg Riommi, Liana Petrascu, Lucian Cernat, Monica Garbur, Philippe Zell, Roger Kennedy, Tania Retchisky, Thijs Hoogenboom, Vitalie Brega, Carioca (studio foto).
Publicis Conseil Paris a fost desemnata Agency of Angels, in urma punctelor acumulate de campania „Asphaltisation”, care a castigat cele mai multe trofee din competitie, inclusiv Grand-Prix Outdoor&Poster. Aceleiasi agentii i-a revenit si trofeul Golden Team, datorita echipei formate din Alexandra Offe, Frédéric Royer si Véronique Sels. Trofeele Silver Team si Bronze Team au fost castigate de echipele agentiilor Publicis London, respectiv Abbott Mead Vickers BBDO London. Reteaua Publicis Worldwide a fost recompensata cu titlul de Network of Angels, datorita premiilor obtinute de Publicis Conseil Paris, Publicis London si Publicis Amstelveen.
Juriul AdPrint 2011, prezidat de Carl le Blond, Chief Creative Officer Ogilvy Group Rusia, a acordat 37 de trofee, dintre care 4 in categoria Best Use Of, 11 Gold Angel, 9 Silver Angel, 8 Bronze Angel, plus premiile speciale. Trofeele romanesti au fost acordate in cadrul „AdPrint Romanian Winners Party”, primul eveniment din seria URSUS Inspiration Nights, ce a avut loc pe 19 aprilie, in club La Muse.
Cele mai bune printuri din Europa, premiate de juriul AdPrint, vor fi expuse in perioada 20 aprilie – 19 mai pe un suport neconventional – gardul ce inconjoara Muzeul National de Arta al Romaniei.
Lucrarile castigatoare in cadrul competitiei de anul acesta vor putea fi vizualizate si online pe site-ul festivalului www.adprint.ro.
Category A. BEST USE OF
Best Use of Art Direction
Winner
TEAM: Mark Fairbansk
AGENCY: Abbott Mead Vickers BBDO
PRINT: Museum of Childhood Campaign
EXECUTIONS: Fingers, Minds, Plasticine, Teacher
Best Use of Copywriting
Winner
TEAM: Adam Kean, Gary Turner, Jamie Marshall , Tom Ewart
AGENCY: Publicis London
PRINT: Be The Difference
EXECUTIONS: Plasticine, Tea, Crisp
Best Use of Photography
Winner
TEAM: Alexandra Offe, Frédéric Royer, Véronique Sels
AGENCY: Publicis Conseil Paris
PRINT: Asphaltisation
EXECUTIONS: Woman, Young Man, Old Man
Best Use of Illustration
Winner
TEAM: Cristian Scurtu, Emanuel Borcescu, Liviu Turcanu
AGENCY: Mercury360
PRINT: Longer day
EXECUTIONS: Street, Office
Category B. AdPrint OUTDOOR&POSTER
Art, Culture, Media&Entertainment
Gold Angel
TEAM: Andrei Tripşa, Bogdan Moraru, Tudor Paşcanu, Vlad Tomei
AGENCY: Propaganda
PRINT: Drifting Away
EXECUTIONS: Diana, Dr. Poenaru, Nora, Nora 2
Silver Angel
TEAM: Alexander Schmid, Arne Salz, Eva Salzmann, Olaf Oldigs, Sascha Petersen
AGENCY: Kolle Rebbe Hamburg
PRINT: Guided Tours Through Great Art
EXECUTIONS: Morgenstern, Mayer, Rottmann
Bronze Angel
TEAM: Mark Fairbansk
AGENCY: Abbott Mead Vickers BBDO
PRINT: Museum of Childhood Campaign
EXECUTIONS: Fingers, Minds, Plasticine, Teacher
Fast Moving Consumer Goods
Gold Angel
TEAM: Andréa Stillacci, Bruno Dayan, Jean-Laurent Py, Luc Wise, Sébastien Boutebel
AGENCY: Herezie
PRINT: Ramadan billboard
EXECUTION: Ramadan billboard
Silver Angel
TEAM: Cristian Scurtu, Emanuel Borcescu, Liviu Turcanu
AGENCY: Mercury360
PRINT: Longer day
EXECUTIONS: Street, Office
Services
Gold Angel
TEAM: Albert Nica, Cătălin Popescu, Corina Bompa, Dan Gherman, Dani Macarie
AGENCY: Ogilvy&Mather Bucharest
PRINT: Destinations
EXECUTION: Destinations
Durables and Other Consumer Goods
Silver Angel
TEAM: Olivier Altmann, Patrice Lucet, Philippe Boucheron
AGENCY: Publicis Conseil Paris
PRINT: Goodbye Autumn!
EXECUTION: Blower
Social Services, Public Awarness
Gold Angel
TEAM: Alexandra Offe, Frédéric Royer, Véronique Sels
AGENCY: Publicis Conseil Paris
PRINT: Asphaltisation
EXECUTIONS: Woman, Young Man, Old Man
Silver Angel
TEAM: Adam Kean, Gary Turner, Jamie Marshall, Tom Ewart
AGENCY: Publicis London
PRINT: Be The Difference
EXECUTIONS: Plasticine, Tea, Crisp
Bronze Angel
TEAM: Gregory Jeanjacquot, Nicolas Gerard, Les Six
AGENCY: Y&R Paris
PRINT: Supermarket
EXECUTION: Supermarket
Grand Prix OUTDOOR & POSTER
TEAM: Alexandra Offe, Frédéric Royer, Véronique Sels
AGENCY: Publicis Conseil Paris
PRINT: Asphaltisation
EXECUTIONS: Woman, Young Man, Old Man
Catergory C. AdPrint PRESS & MAGAZINE
Art, Culture, Media & Entertainment
Gold Angel
TEAM: Bruno Bertelli, Cristiana Boccassini, Flavio Mainoli, Paolo Cesano
AGENCY: JWT Italy
PRINT: Comic-Strips
EXECUTIONS: The Fart, The Look-out, Strips,The Strip Poker
Silver Angel
TEAM: Mark Fairbansk
AGENCY: Abbott Mead Vickers BBDO
PRINT: Museum of Childhood Campaign
EXECUTIONS: Fingers, Minds, Plasticine, Teacher
Bronze Angel
TEAM: Martin Spillmann, Peter Brönnimann, Sebastian Krayer
AGENCY: Spillmann/Felser/Leo Burnett Zürich
PRINT: Listen to our Newspaper
EXECUTION: Listen to our Newspaper
Fast Moving Consumer Goods
Gold Angel
TEAM: Gideon Amichay, Nathan Freifeld, Oz Frenkel, Tzur Golan, Yaneev Avital
AGENCY: Shalmor Avnon Amichay / Y&R Interactive Tel Aviv
PRINT: Security Camera
EXECUTION: Security Camera
Silver Angel
TEAM: Giovanni Settesoldi, Luissandro Del Gobbo, Luissandro GioLuis Settegobbo
AGENCY:Grey Paris
PRINT: Asonor – Anti-Snoring drops
EXECUTIONS: Baywatch Dream, Chippendale Dream
Bronze Angel
TEAM: Andréa Stillacci, Bruno Dayan, Jean-Laurent Py, Luc Wise, Sébastien Boutebel
AGENCY: Herezie
PRINT: Unrippable
EXECUTION: Unrippable
Services
Gold Angel
TEAM: Dennis Krumbe, Felix Schulz, Florian Ludwig, Jöerg Dittmann, Rolf Leger
AGENCY: Kolle Rebbe Hamburg
PRINT: partner programs
EXECUTION: partner programs
Automotive and Automotive Products
Gold Angel
TEAM: Adam Kean, Matthew Lancod, Robert Amstell, Tom Ewart
AGENCY: Publicis London
PRINT: The Megane Experiment (Launch Press)
EXECUTIONS: Lingerie, Kisses, Seafood
Durables and Other Consumer Goods
Gold Angel
TEAM: Billy Witbraad, Hans Bolleurs, Marcel Hartog, Vanessa Burgmans
AGENCY: Publicis Amstelveen
PRINT: Machine to Machine communication
EXECUTIONS: Let your machines communicate 1, Let your machines communicate 2, Let your machines communicate 3
Silver Angel
TEAM: Alistair Thompson, Lukas Hueter, Markus Thums, Rene Pichler
AGENCY: Demner, Merlicek & Bergmann Vienna
PRINT: Security Windows
EXECUTIONS: Living Room, Bedroom
Bronze Angel
TEAM: Carolyn Dateo, Daniela Nedelschi, Danielle Etzin, Derek Green, Flavia Engelmann, Irina Popp, John Pallant, Jorg Riommi, Liana Petrascu , Lucian Cernat, Monica Garbur, Philippe Zell, Roger Kennedy, Tania Retchisky, Thijs Hoogenboom, Vitalie Brega, Carioca
AGENCY: Saatchi & Saatchi România & Saatchi & Saatchi Geneva
PRINT: Skin Sensations
EXECUTIONS: Tickle, Burn, Scratch, Sting
Social services, Public Awareness
Gold Angel
TEAM: Alexandra Offe, Frédéric Royer, Véronique Sels
AGENCY: Publicis Conseil Paris
PRINT: Asphaltisation
EXECUTIONS: Woman, Young Man, Old Man
Silver Angel
TEAM: Adam Kean, Gary Turner, Jamie Marshall , Tom Ewart
AGENCY: Publicis London
PRINT: Be The Difference
EXECUTIONS: Dolly House, Bouncy Ball
Bronze Angel
TEAM: Ant Nelson, Mike Sutherland
AGENCY: Abbott Mead Vickers BBDO
PRINT: Tower Hamlets Print Campaign
EXECUTIONS: Boy, Girl, Mother
Creative Teams
Golden Team
Alexandra Offe, Frédéric Royer, Véronique Sels // Publicis Conseil Paris
Silver Team
Adam Kean, Gary Turner, Jamie Marshall, Tom Ewart // Publicis London
Bronze Team
Mark Fairbansk (Art Director, Copywriter&Creative Director) // Abbott Mead Vickers BBDO
AGENCY OF ANGELS
Publicis Conseil Paris
NETWORK OF ANGELS
Publicis Worldwide
