Product
Callaway Golf has an extensive line of golf clubs, balls, and accessories that are sold around the world. The company’s driver and fairway wood products currently include the ERC Fusion Drivers and Fairway Woods, Great Big Bertha II Drivers and Fairway Woods, Great Big Bertha II 415 Titanium Drivers, Big Bertha Titanium Drivers, and Big Bertha Stainless Steel Fairway Woods. In irons, Callaway Golf products include the Hawk Eye VFT Tungsten-Injected Titanium Irons, Big Bertha Stainless Steel Irons, and Steelhead X-16 and Steelhead X-16 Pro Series Irons.
The company also makes the classically styled Callaway Golf Forged+ Wedges and Callaway Golf Forged Wedges. The Company’s golf ball line includes the HX Tour Golf Ball, HX Blue and Red Golf Balls, Big Bertha Blue and Red Golf Balls, and Warbird Golf Balls. Callaway Golf also makes and sells Odyssey Putters, including the 2-Ball, White Hot, TriHot, DFX, and Dual Force putters.
Products bearing the Callaway Golf name are also sold through exclusive licensing agreements with Ashworth (apparel), Fossil (watches), and Tour Golf Group (footwear). The company also makes and sells golf equipment under the Top-Flite and Ben Hogan brands through the Top-Flite Golf Company, a wholly owned subsidiary.
Recent Developments
Callaway Golf’s highly advanced Research and Development Department has continually produced groundbreaking products:
• The ERC Fusion Driver, an entirely new driver platform with more than 50 patents covering its multi-material design. It combines a titanium face with a carbon composite body, giving
clubmakers 45 grams of discretionary weighting that can be placed in different positions to customize launch angle, center of gravity, and moment of inertia — resulting in optimal performance for golfers of all abilities.
• The new Big Bertha Stainless Steel Irons, which utilize a new Notch Weighting system to add even more stability and forgiveness to the most user-friendly all-stainless-steel irons the company has ever produced.
• The HX Tour Golf Ball takes golf ball technology beyond dimples with next-generation HEX Aerodynamics, along with advanced three-piece construction that improves ball flight and potential distance.
• The Odyssey 2-Ball Putter became the world’s best-selling — and perhaps most imitated — putter on the strength of its proprietary alignment aid system that helps increase confidence and accuracy.
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