Violeta-Loredana Pascal, Author at PRwave.ro - stiri afaceri, marketing, financiare, business, case studies, interviuri etc. din 2005

Business

Incepe programul de Weekend MBA al CEU Business School

Violeta-Loredana Pascal

Scoala de Afaceri a Universitatii Central Europene (CEU Business School) va incepe vineri, 20 ianuarie 2006, primele cursuri din cadrul programului sau de Weekend MBA din Romania. Andreas Antonopoulos, directorul…

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Case Studies

Think short

Violeta-Loredana Pascal

Orice brand are nevoie de clienti fideli. De persoane care achizitioneaza un anumit produs sau serviciu. Sunt multi factorii care ii determina pe oameni sa adere la o marca anume.…

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Expertiza locala

The Fear of Missing Out (FoMO)

Violeta-Loredana Pascal

Dr. Dan Herman A new basic motivation is leading today's consumer: the ambition to exhaust as many possibilities as he/she can and the fear to miss out on something. I…

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Case Studies

Reviste pentru clienti

Violeta-Loredana Pascal

Revistele pentru clienti – vehicule de marketing inteligentO forma eficienta si sofisticata de comunicare de marketing, revistele pentru clienti si-au castigat notorietatea pe pietele comerciale foarte dezvoltate, prin beneficiile…

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Case Studies

PRSA Member Code of Ethics 2000

Violeta-Loredana Pascal

PreamblePublic Relations Society of America Member Code of Ethics 2000 Professional Values Principles of Conduct Commitment and ComplianceThis Code applies to PRSA members. The Code is designed to be a…

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Case Studies

Absolut Vodka

Violeta-Loredana Pascal

Market Vodka, traditionally known as a smooth, clear liquor with little taste or aroma, derives its name from the Russian word “voda,” meaning water. According to historical accounts, the spirit originated…

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Events

McDonald?s Star Game

Violeta-Loredana Pascal

S-a incheiat a 5-a editie a celui mai cunoscut campionat de baschet din liceele bucurestene, McDonald’s Star GameCel mai cunoscut campionat bucurestean de baschet dedicat liceenilor a incheiat editia 2005,…

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Case Studies

CNN

Violeta-Loredana Pascal

Market In a constantly changing world where events across the globe and across the country have an impact close to home, the consumer’s connection to that world through news coverage…

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Jun

Expertiza locala

Creating brand instrumentality beyond the product

Violeta-Loredana Pascal

Dr. Dan HermanThe main reason for the general fascination with brands is their ability to provide the consumers an extra value in addition to what the product\service\company themselves can provide.…

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Events

Concursul �Cel mai frumos bloc�

Violeta-Loredana Pascal

Compania Unilever South Central Europe si Primaria Municipiului Ploiesti au premiat castigatorii concursului “Cel mai frumos bloc” si „Cea mai frumoasa camera studenteasca”. Concursul “Cel mai frumos bloc”, aflat la…

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